Role: Co-director, Editor

To hype Beyonce's Super Bowl halftime show, we produced four, short videos giving fans brief glimpses into various elements of the show, including the dancing, singing, musicians, and Louisiana itself.

The video here is the first of the series, which featuring key moves from Beyonce's halftime routine. Paired with her song, "Countdown," and the graphic treatment, the video excited millions of fans, reaching over 3 million views in 24 hours.